Persuasive Messages

Choose ONE of the following topics for a persuasive email to a manager or coworker:

  • Requesting a workplace modification or resource
  • Advocating a change in direction on a project
  • Requesting a promotion
  • Recommending specific reductions in workplace waste or money-saving opportunities
  • Requesting to hire a new worker
  • Another topic as approved by your instructor

Write a 700- to 1,050-word persuasive email that includes a well-crafted subject line, salutation, and signature block. Use the ARGU method as detailed in Workplace Writing and be mindful of the need to maintain an appropriate balance of ethos, pathos, and logos.

ARGU – Definition 

  • • Arouse reader interest—grab the audience’s attention in the introduction of your communication.
  • • Refute opposing points of view in the body of your communication.
  • • Give proof to develop your thoughts in the body of your communication.
  • • Urge action—motivate your audience in the conclusion.
  • Format your assignment according to appropriate course-level APA guidelines.
  • Submit your assignment to the Assignment Files tab.

Persuasive Messages

Choose ONE of the following topics for a persuasive email to a manager or coworker:

  • Requesting a workplace modification or resource
  • Advocating a change in direction on a project
  • Requesting a promotion
  • Recommending specific reductions in workplace waste or money-saving opportunities
  • Requesting to hire a new worker
  • Another topic as approved by your instructor

Write a 700- to 1,050-word persuasive email that includes a well-crafted subject line, salutation, and signature block. Use the ARGU method as detailed in Workplace Writing and be mindful of the need to maintain an appropriate balance of ethos, pathos, and logos.

ARGU – Definition 

  • • Arouse reader interest—grab the audience’s attention in the introduction of your communication.
  • • Refute opposing points of view in the body of your communication.
  • • Give proof to develop your thoughts in the body of your communication.
  • • Urge action—motivate your audience in the conclusion.
  • Format your assignment according to appropriate course-level APA guidelines.
  • Submit your assignment to the Assignment Files tab.

Persuasive Messages

Persuasive Messages

Order Description

Understanding of a successful business communication through reading, writing, and small group discussions.

COURSE SYLLABUS (QA/CE/01)

Course title    Management communication

Course code    MGT 102

Credits    3 hours

Prerequisite(s)    None

Study program(s)    UGR

A.    Purpose statement

B.    Course description

C.    Textbook(s)

No.    Author    Title    Publisher

1    Locker, Kitty, and Kaczmarek, Stephen.      Business Communication: Building Critical Skills, 5th ed.      McGraw-Hill International Edition, 2011.

D.    Reference texts

E.    Other resources

F.    Course learning outcomes

Upon the successful completion of the course, students are expected to …

No.    Learning Outcome

1    Adapt business messages to type of audience and workplace situation

2    Display awareness of the values, beliefs, and practices in other business cultures

3    Compose well-formatted business letters, memos, and emails

4    Choose an appropriate structure for positive, negative, and persuasive messages

5    Display active listening skills

6    Plan and conduct effective business meetings

G.    Course outline

Week    Topic    Supplementary Material

1    Course Outline

Introduction    In class writing exercise

2    Module 1 (Business Communication, Management, and Success)

3    Module 2 (Adapting your Message to your Audience)

Small Talk in the Business Environment    Homework Assignment #1

4    Module 17 (Listening- Face to Face Communication)

5    Communication over the Telephone

6    Presentation skills     In class group presentations

7    Module 6 (You-attitude)    In class writing exercise

8     MID-TERM EXAMS

9    Module 7/10 (Positive Emphasis/ Informative and Positive Messages)    Homework Assignment #3

10    Module 11 (Negative Messages)

11    Module 12 (Persuasive Messages)    Homework Assignment #4

12    Module 13 (Email Messages)    In class writing exercise

13    Module 9 (Format for Letters and Memos)

14     Final Exams

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