Should CSR Matter Outside of the U.S

Should CSR Matter Outside of the U.S

Starbucks coffee has become a corporate giant given the success of its marketing, service, product mix and convenient locations. There have demonstrated numerous CSR activities. For more information on these activities visit the Starbucks website as it contains a large variety of local and global CSR activities.

For the purpose of this assignment read through the following article linked below as it describes many of the ethical issue confronting Starbucks operations in Chile.

http://search.proquest.com.ezproxy.rasmussen.edu/docview/875008800?UserID=RASMUSSENC&Passwd=WELCOME&cfc=1

Now that you had a chance to read the article, address the following:

Outline the ethical conflict facing Starbucks.
Be sure to consider the following: economic impact, employee morale, adverse publicity here and abroad, and customer reaction here in the U.S.
Does it matter to you? Explain why

 

 

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